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Which ATS Should a Startup Use? Data From 967 Startups (2026)

October 23, 2026

Quick answer: Among the 967 seed to Series C startups whose public job boards we track, Ashby is the most common applicant tracking system (39%), followed by Greenhouse (13%). Gem, Workable, Dover, Lever and Rippling each sit between 4% and 8%. If you're choosing an ATS, the most widely used isn't automatically the right one. Pick on four things: structured interviews and scorecards, reporting you'll actually read, how it handles recruiting agencies, and cost at your current headcount.

> Hiring engineers at a seed to Series C startup? We work inside your Ashby, Greenhouse or other ATS from day one. Talk to us about your search →

Which ATS do seed to Series C startups use?

We detect the ATS behind each startup's public careers page. Here is the split across the 967 seed to Series C companies where we could identify one:

ATSStartupsShare
Ashby37439%
Greenhouse12113%
Gem788%
Workable647%
Dover616%
Lever394%
Rippling374%
Others (SmartRecruiters, BambooHR, Breezy, Personio, custom and more)19320%

Source: Recruiting from Scratch company dataset, seed to Series C companies with a detected ATS, October 2026. It shows what startups post jobs through, not how happy they are with it.

What should a startup look for in an ATS?

What to checkWhy it matters at a startup
Structured interview plans and scorecardsWith a small team, every interviewer's notes need to be comparable, or decisions come down to whoever spoke last.
Reporting you'll actually usePipeline by stage, source of hire and time in stage tell you where a search is stuck.
Agency accessIf you'll ever use a recruiter, they need their own restricted access, not a shared login.
Required rejection reasonsReasons are how you, and any recruiter, learn what the role really needs.
Cost at your headcountSome tools are free or cheap for very small teams and get expensive as you grow. Get a quote for where you'll be in 12 months, not just today.
IntegrationsCalendar, email, Slack, your HRIS and your sourcing tools.

How do the most common options compare?

We only list what each vendor's own documentation confirms. Plans and features change, so check with the vendor before you buy.

Ashby. The most common choice among the startups we track, with ATS, scheduling and analytics in one product (Ashby). It supports agency users, who see only the candidates tied to their agency, and admins can widen or narrow that access (Ashby docs).

Greenhouse. The second most common. Agency recruiters are invited by an admin and can only submit to the jobs assigned to them. Their candidates are tagged to the agency as the source, and they can follow status from their own dashboard (Greenhouse: agency recruiters, inviting an agency recruiter).

Gem. Started as a sourcing and CRM tool and now offers its own ATS. Agency recruiters get a restricted role by default. They see only the jobs they're assigned and their own submissions, not candidates from your team or other agencies (Gem help).

Dover. Offers a free core ATS, with paid tiers and a separate recruiter marketplace (Dover), and has an agency portal (Dover help).

Lever. Admins connect agencies under settings. Agencies submit candidates through a custom job page, tagged with a default source (Lever help).

Workable and Rippling. Check agency access and reporting against the plan you'd buy before committing.

Does the ATS change how well a recruiting agency works for you?

Less than the setup does. Whichever ATS you choose, the agency relationship works when:

  • the agency has its own restricted access, so every submission is timestamped under its name
  • you agree in writing what happens when an agency submits someone already in your system
  • you write a specific reason on every decline

We cover the setup step by step in how to work with a recruiting agency inside your ATS.

When should a startup switch ATS?

Common triggers:

  • you're opening several roles at once
  • you add a dedicated recruiter
  • your current tool can't produce a pipeline report without exporting to a spreadsheet

Switching mid-search is painful, so do it between hiring pushes. Export your candidate history first, so earlier applicants stay searchable.

Frequently Asked Questions

What is the most popular ATS for startups?

Among the 967 seed to Series C startups whose job boards we track, Ashby is the most common (39%), followed by Greenhouse (13%). Gem, Workable, Dover, Lever and Rippling each have 4–8%.

Is Ashby or Greenhouse better for a startup?

Both are widely used and both support structured interviews and recruiting agencies. Ashby is more common among the seed to Series C startups we track. Compare reporting, scheduling and price at your planned headcount, and ask each vendor for a trial.

Is there a free ATS for an early-stage startup?

Dover offers a free core ATS with paid upgrades. Other vendors have startup programs or small-team pricing, which change often, so ask each one directly.

Can a recruiting agency work inside my ATS?

Yes. Ashby, Greenhouse, Gem, Lever and Dover all let you give agency recruiters their own restricted access, so they submit candidates directly and you can track each one by source.

Do I need an ATS before my first engineering hire?

Not for one hire. Once you have more than one open role or more than a couple of interviewers, an ATS keeps feedback, candidates and decisions in one place, and the history stays with you.

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