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Roku Salary

Roku Salary

Roku pays a median of $239K ($180K–$315K) across 114 public job postings (2025–2026).

💰 $180K–$315K salary range

Median: $239K  ·  Based on 114 public Roku job postings  ·  Updated July 28, 2026


This Roku salary benchmark is built from public job postings — no private placement data. Figures reflect base salary only (equity is separate) and are refreshed as new postings are collected.

📊 Salary breakdown

Roku · pay benchmark · updated July 28, 2026
$239K
inc. eng · sales · ops
All-role median
$180K–$315K
Typical range
$638K view JD
Highest base · Lead Systems Software Architect
114
Open roles
~7 yrs
Typical exp.
+40
114 last 90d
New last 30d
ⓘ Base salary only — 97% of roles mention equity
IC salary by seniority
Junior
$109K (8)
Mid
$163K (5)
Senior
$255K (69)
Staff
$302K (7)
Management pay by function
225 - Advertising Engineering
$360K (2)
393 - Viewer Product & Program Mgmt
$183K (3)
304 - Ad Marketing
$153K (2)
378 - Ad Client Services
$121K (3)
104 - Roku Studio Operations
$118K (2)
Salary by department · median & top base
303 - engagement growth marketing
$350K · $400K top (6)
225 - advertising engineering
$333K · $510K top (16)
224 - search & recommendations
$315K · $510K top (9)
393 - viewer product & program mgmt
$239K · $483K top (9)
383 - ad product
$232K · $310K top (6)
425 - network infra & endpoint sec/device mgmt.
$219K · $279K top (5)
381 - core analytics
$180K · $212K top (5)
304 - ad marketing
$167K · $374K top (5)
Pay by location
New York $183K (29)Boston $274K (12)Remote $131K (8)
Highest-paying skills
Scala $353KKubernetes $350KDocker $350KMachine Learning $350KRAG $350KAWS $302KJava $302KGCP $302K

Highest-paying open roles at Roku

Roku salary by department

  • 303 - engagement growth marketing: $350K median · $400K top base — Senior Device Sales Marketing Manager (view JD) (6 roles)
  • 225 - advertising engineering: $333K median · $510K top base — Senior Machine Learning Engineer, Ad Serving (view JD) (16 roles)
  • 224 - search & recommendations: $315K median · $510K top base — Senior Machine Learning Engineer, Search (view JD) (9 roles)
  • 393 - viewer product & program mgmt: $239K median · $483K top base — Director of Product Management, Search (view JD) (9 roles)
  • 383 - ad product: $232K median · $310K top base — Senior Product Manager, Ads Targeting & Audience Activation (view JD) (6 roles)
  • 425 - network infra & endpoint sec/device mgmt.: $219K median · $279K top base — Senior Identity Access Management Engineer (view JD) (5 roles)
  • 381 - core analytics: $180K median · $212K top base — Senior Data Scientist (view JD) (5 roles)
  • 304 - ad marketing: $167K median · $374K top base — Senior Director, Ad Measurement & Insights (view JD) (5 roles)

Roku salary by seniority

  • Junior: $109K median · $270K top base — Software Engineer, Embedded Systems (view JD) (8)
  • Mid: $163K median · $210K top base — Software Engineer, Embedded UI (view JD) (5)
  • Senior: $255K median · $510K top base — Senior Machine Learning Engineer, Search (view JD) (69)
  • Staff: $302K median · $486K top base — Architect, Front-End/Client Engineering (view JD) (7)

Roku salary — lead & management

  • Lead: $167K median · $638K top base — Lead Systems Software Architect (view JD) (5)
  • Manager: $151K median · $360K top base — Engineering Manager, Ad Serving (view JD) (14)
  • Director: $297K median · $483K top base — Director of Product Management, Search (view JD) (6)

Roku salary by location

  • New York: $183K median · $510K top base — Senior Machine Learning Engineer, Ad Serving (view JD) (29 roles)
  • Boston: $274K median · $450K top base — Technical Architect - Business Applications (view JD) (12 roles)
  • Remote: $131K median · $260K top base — Assistant General Counsel, Legal & Business Affairs - Ad Tech & Media Transactions (view JD) (8 roles)

Remote work at Roku

7% of Roku's disclosed-pay roles are remote-friendly.

What Roku looks for

Most-required skills across these postings: Python (26) · SQL (21) · Java (20) · AWS (17) · GCP (13) · Looker (11) · Tableau (9) · Azure (8) · Scala (7) · Airflow (7).

Benefits & perks at Roku

Commonly listed: dental (113) · mental-health (113) · 401k (113) · medical (111) · life-ins (111) · parental (111) · pto (110) · gym (110).

About Roku

Roku is Public stage · 1,001–5,000 employees · founded 2002 · HQ Los Gatos, California. This context shapes pay: later-stage, well-funded companies tend to anchor base salary higher.

Experience & background at Roku

Roles typically ask for around 7 years of experience (up to 20+ for the most senior). Most postings don't state a degree requirement; of the 31 that do, Bachelor's and Master's and PhD are most common.

Posted pay vs. total compensation

The figures on this page are the midpoint of each posting's advertised salary range (which, for commission roles, includes on-target earnings). Equity is a separate — and often large — component of total compensation, especially at high-growth and AI-native companies; 97% of these postings reference equity. Equity is not included in the medians above.

Roku total compensation signals

Beyond the posted-range midpoint, postings indicate: 2% include commission; common structures: salaried. Bonus, commission, and equity vary by role and are not included in the base medians above.

Roku hiring activity

Roku has 114 open roles right now, and this benchmark draws on 114 public job postings with disclosed pay. 40 of these roles were first seen in the last 30 days (114 in the last 90). Mostly full-time, with 2 contract roles in the mix.

💼 Similar companies hiring

Compare Roku's pay with companies in the same space:

CompanyMedian payvs RokuStage
Tatari$185K↓ -23%Venture-backed
Zeta Global$170K↓ -29%Public
Verve$105K↓ -56%Public
Tegna$108K↓ -55%Public
Tubi$226K↓ -5%Series D
InMobi$162K↓ -32%Series C

💸 Companies that pay more than Roku

Roblox · OpenArt AI · OpenAI · Anthropic · Lambda

📚 Salary guides & rankings

Top-Paying Tech Companies for Engineers (2026) · Highest-Paying Cities for Software Engineers · Highest-Paying Engineering Roles

Browse all company salary pages →

Explore more salary data

All Engineering salaries →  ·  Systems Software Architect salary progression →  ·  Browse all tech salaries →

Common questions

What does Roku pay?
The median pay is $239K, with a typical range of $180K–$315K, based on 114 public job postings (2025–2026). Base only — equity is separate.

What is the highest-paying job at Roku?
One of the highest-paying open roles is Lead Systems Software Architect, at $350K–$638K base.

Which team pays the most at Roku?
The 303 - engagement growth marketing team, at a $350K median.

Where does this data come from?
Public job postings on company career pages and public job boards — no private placement or client data.

Methodology

Posted-range midpoints (USD) aggregated from 114 public Roku job postings (2025–2026). Range = 25th–75th percentile; median = 50th percentile. Roles, departments, skills, and experience are parsed from the postings. Base salary only — equity excluded. Last refreshed July 28, 2026.

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