Growth / Marketing Manager

💰 $95K–$189K salary range

Median: $136K  ·  Based on 767 public job postings  ·  Updated July 1, 2026

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Driving user acquisition, activation, and retention, this role leverages data insights and AI-driven tools to scale growth for AI-native products. Based on 207 job postings, salaries range from $105K to $221K, with a median of $175K. Professionals commanding top compensation demonstrate expertise in SQL for advanced data analysis, sophisticated A/B testing frameworks, and prompt engineering for leveraging generative AI in campaigns. Success hinges on a deep understanding of customer journeys within an AI product context and the ability to iterate rapidly based on measurable outcomes. This strategic role is pivotal in translating cutting-edge AI product capabilities into market success and sustained user adoption.

📊 Salary breakdown

Growth / Marketing Manager salary by location

• All locations: $136K median ($95K–$189K typical range)
• New York: $144K median, $108K–$182K range (+6% vs. national)
• San Francisco: $168K median, $130K–$197K range (+23% vs. national)
• Remote: $188K median, $113K–$210K range (+38% vs. national)
• Chicago: $91K median, $81K–$131K range (-33% vs. national)
• Los Angeles: $93K median, $79K–$111K range (-32% vs. national)
• Seattle: $122K median, $94K–$144K range (-11% vs. national)
• Austin: $103K median, $80K–$137K range (-25% vs. national)
• Boston: $134K median, $96K–$177K range (-2% vs. national)

Highest paying companies

San Francisco

• Prime Intellect: $238K median
• Leg io n Health: $210K median
• Usul: $200K median
• Virio: $200K median
• Sierra AI: $185K median
• Exa: $170K median

New York

• Outtake: $220K median
• Basic Capital: $201K median
• Clay: $200K median
• Sent: $190K median
• Jack Jill External Ats: $178K median
• Shepherd: $168K median

Based on companies with 3+ active postings. Median of publicly advertised salary range.

What's typically included

• Health insurance: 72% of postings
• Equity (RSU/options): 56% of postings
• Flexible PTO: 47% of postings
• Parental leave: 20% of postings
• Learning/education budget: 12% of postings
• Visa sponsorship: 2% of postings

Typical experience required: 4–5 years.

Marketing salaries by seniority

• Marketing Coordinator: $95K
• Marketing Manager: $128K
• Growth / Marketing Manager: $136K
• Senior Growth Manager: $155K
• Marketing Lead: $175K
• Head of Growth: $192K
• Growth Engineer: $193K
• VP Marketing: $200K

What does a Growth / Marketing Manager do?

Growth / Marketing Managers are marketers who drive demand, brand, and growth. This benchmark reflects Mid-level base compensation at high-growth and AI-native companies.

Common questions

What is the average Growth / Marketing Manager salary at an AI startup?
The median pay is $136K, with a typical range of $95K–$189K, based on 767 public job postings collected in 2025–2026.

How does Growth / Marketing Manager pay compare in San Francisco vs. remote?
San Francisco roles pay a median of $166K, while fully-remote roles pay $188K.

What is the Growth / Marketing Manager salary in New York?
New York Growth / Marketing Managers at AI-native startups earn a median of $144K, with a typical range of $108K–$182K (25th–75th percentile). That's 6% above the $136K US national median. 14% below San Francisco's $168K. Based on 150 qualifying postings, 2025–2026.

What is the Growth / Marketing Manager salary in San Francisco?
San Francisco Growth / Marketing Managers at AI-native startups earn a median of $168K, with a typical range of $130K–$197K (25th–75th percentile). That's 23% above the $136K US national median. Based on 122 qualifying postings, 2025–2026.

What is the Growth / Marketing Manager salary in Remote?
Remote Growth / Marketing Managers at AI-native startups earn a median of $188K, with a typical range of $113K–$210K (25th–75th percentile). That's 38% above the $136K US national median. 12% above San Francisco's $168K. Based on 107 qualifying postings, 2025–2026.

Where does this salary data come from?
It is aggregated from public job postings on company career pages — no private placement or client data. We require a minimum of 15 postings per role.

Methodology

Figures are the midpoint of each posting's advertised USD salary range, aggregated from 767 public job postings (2025–2026). The range shown is the 25th–75th percentile; the median is the 50th percentile. Equity is separate and not included; where a posting's range reflects on-target earnings (OTE) for commission roles, that is included in the midpoint. Roles require at least 15 postings to be published. Last refreshed July 1, 2026.

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